Maximizing hotel asset value from strategy to execution
We support owners, investors and developers at every stage of the hotel asset with financial, legal and strategic rigor.
Contact us to learn moreOur approach
We are the consulting firm with the highest level of specialization in the hotel industry worldwide.
We drive profitable growth with financial, legal and strategic rigor. Every project is treated as unique.
Our differentiators
Real hotel specialization
More than 20 years in the acquisition, sale, development and repositioning of assets, working with investment funds, family offices and operators.
Tailored solutions
Strategies designed for each situation, connecting strategy with economic performance.
Global network with local knowledge
International presence and a top-tier network of contacts to identify and manage opportunities in different countries.
Capabilities
We cover every angle of the hotel asset lifecycle, from strategic conception to operational execution.
We support every phase of the project to turn the vision into a profitable and operational asset, from the initial concept through to opening.
Business plan and concept
Strategic definition of the business model and hotel concept to ensure its differentiation and commercial appeal.
Feasibility studies
Market analysis and financial projections that validate the profitability and sustainability of the investment.
Operator and brand selection
Search, selection and negotiation with the international brands and operators best suited to the asset.
Project monitoring
Continuous oversight of execution to ensure compliance with timelines, quality standards and budgets.
Pre-opening support
Comprehensive advice during this critical phase, coordinating the operational and commercial launch of the hotel.
We improve results and protect the investment once the asset has been acquired, ensuring its viability and maximizing its long-term profitability.
Diagnosis and plan
A comprehensive diagnosis of the asset and the preparation of a strategic action plan to optimize its performance.
Reporting and KPIs
Monitoring through reports and in-depth analysis of key performance indicators.
Interim Management
Temporary assumption of executive management when needed, to redirect operations or cover key vacancies.
Budgets and CAPEX
Negotiation and review of operating budgets and capital expenditure (CAPEX) plans to ensure efficiency.
Operational improvement
Identification of areas for both operational and financial improvement to increase margins and efficiency.
Ongoing legal support
Permanent legal advice on corporate, tax and day-to-day operational matters in asset management.
We support buyers, sellers and investors through complex processes, maximizing value at every stage of the transaction.
Acquisition and sale
Advice on purchase, sale and co-investment, identifying opportunities and maximizing returns.
Joint ventures
Design and negotiation of strategic agreements between shareholders, investors and operators.
Post-merger integration (PMI)
Planning and execution that ensure operational continuity and the capture of synergies.
Deal structuring
Negotiation of Asset Deals and Corporate Deals (M&A), optimizing the legal and financial structure.
Initial advisory
Document management from NDAs, LOIs and Heads of Terms through to MoUs and binding or non-binding offers.
Legal and tax support
Specialized advice in Hospitality, including REITs.
We carry out rigorous valuations using a methodology unique in the market that combines Real Estate expertise with deep hotel knowledge, to support truly precise investment decisions.
Hotel assets
Valuation of hotel properties and operations, combining advanced Real Estate and hotel business strategy methodologies.
Brands and intangible assets
Specialized valuation of trademarks, management contracts, franchises and other critical intangible assets in the sector.
Hotel companies
Analysis to determine the value of operating and management companies, assessing their competitive position and growth potential.
IBRs
Preparation of independent Indicative Bid Range reports that guide our clients on the expected valuation level for each asset in a competitive sales process.
Comprehensive assessment of the risks and opportunities of each hotel asset or company before making an investment decision.
Commercial and operational
Market positioning, pricing strategy and potential for improving revenue and costs.
Technical and environmental
Physical condition of the property, regulatory compliance, CAPEX needs and ESG risks.
Financial
Financial statements, quality of earnings, capital structure and cash flow projections.
Legal and tax
Legal contingencies, corporate structure, licenses, key contracts and tax burden optimization.
People and organization
Analysis of the organizational structure, work climate, key talent, collective agreements and hidden employment liabilities.
We combine legal certainty and tax efficiency, adapted to the specific reality of the hotel sector.
Tax planning and optimization
Strategies to maximize the ROI of each asset.
Litigation and arbitration
Defense and resolution of commercial disputes.
Accounting optimization
Review of accounting methods and maximization of available tax credits and incentives.
Contract negotiation
Management, lease and franchise agreements, protecting the owner's interests.
Cost segregation
Technical analysis to accelerate asset depreciation and optimize operating cash flow.
Cross-border operations
International tax planning for investments and complex cross-border structures.
Compensation schemes
Structuring of compensation plans linked to operational results.
We protect the value of the asset and restore its economic viability at any stage of the investment cycle.
Debt restructuring
Comprehensive advice to ensure the financial sustainability of the asset.
Capital structure
Optimization of the balance between risk and return to improve profitability.
Treasury and liquidity
Proactive management that guarantees operability and the fulfillment of short-term commitments.
Distressed assets and NPLs
Specialized management of non-performing loans and tailored solutions for assets under financial or operational stress.